Whitehead Building Services is one of the region’s most successful mechanical and electrical contractors. Based in South Wales, with further offices across the region, they have worked on some of the highest profile construction projects in Wales and the West including Swansea University, Newport High School and Nuffield Hospital, Bristol.
Whitehead first approached Creation Design to help them produce a tender document for one of the biggest projects they had tendered for. Designed and produced in just 2 weeks the tender was ultimately successful lead to a longer working partnership.
Since then we have helped Whitehead define the values of their brand and then set about the design programme to implement these values. Starting with online communications, we designed and developed a new website that has helped communicate the new brand values to existing and prospective clients. Whitehead have backed this up with social media and digital communications.
As the design program was rolled out, we implemented a refresh of their brand identity updating the logo style by simplifying and sharpening it to reflect the modern dynamic company that they are. The new brand identity has encompassed every part of the business, not just letterhead and business cards but email signatures, tender documents and transport.
We have also produced a credentials presentation for use in tender presentations and undertaken the development of graphics in the head office reception area with information screens and exterior signage. Finally, we have this year designed a new corporate brochure which is used to support their sales and marketing activity – the last piece of the jigsaw to complete the transformation of Whitehead Building Service.